It's not what you know but who you know!

by Jo Escotal on March 5th, 2010

The power of networking

It''s not what you know is who you know.

I was always love the part in the beginning of the Godfather when the undertaker suddenly needed justice for his daughter and the Godfather played brilliantly by Marlon Brando states “now you come to me for a favor when all along what I wanted was a friendship.” The power of networking and building your rolodex of people to know is not about instant gratification but the building and the process of friendship and connection that will one day be needed.  Have you been recently unemployed? It is a horrible feeling when suddenly you have to ask for a favor or help and seeking employment. It is always the hardest to diet when you are starving!  Starting today start knowing people and have a relationship with them where you will provide value for them so that one day when you need that favor it will be there without consequences. Know people there special events there BDAY, anniversary as a salesman your job is to be at the peripheral of your connections because when they suddenly need your service they will remember you for always being there for them. If you r still under the illusion that its hard work then I feel sorry for you. The weekdays are for hard work and the weekends are for working hard to meet people.    The more you know and who you know especially is what’s going to make your life easier.

Jo Blitz Escotal

Founder

Escotal.com

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