DES® Digital Event Strategist
The Digital Event Strategist® Certification offers a comprehensive toolkit to help you effectively plan, produce and measure results of digital events. This certification shows you are the authority on live stream and digital events.
It’s not surprising that digital events have thrived for the past decade. What is surprising, however, is they typically have lackluster production quality. Digital event strategy has often been treated as an afterthought or a nice-to-have at many organizations. In hindsight, it’s now obvious that not developing the skills to create a hybrid event strategy was an oversight and a mistake that we cannot afford to make again.
Why wait any longer? The Digital Event Strategist certification is here to help future-proof your events. Even if you are not equipped to lead the design, delivery, monetization and measurement of effective and highly interactive online gatherings that outperform expectations for participant engagement and ROI, by the end of the course, you will be!
Earning the Digital Event Strategist certification will give you the tools to:
- Plan, produce and measure digital and hybrid events from start to finish
- Monetize digital events through fresh pricing and sponsorship strategies
- Evaluate and choose the most sophisticated tech solutions
- And more!
PLEASE NOTE: Certification is granted after completing an exam the last week of the course. Exam cost is included with the course fee.
About this Course
In this course, you'll learn how to plan and produce digital and hybrid events from start to finish including understanding digital event types. In addtion, learn the process on managing the full life cycle of digital events including:
- Hybrid events
- Budgets and planning
- Digital event agenda
- Planning, checklists and best practices
- Marketing and registration
- Measuring outcomes
Outline
- Module 1: Industry Overview + Digital Event Types
- Module 2: Business Plan + Monetization
- Module 3: Content + Audience Engagement
- Module 4: Technology + Production
- Module 5: Marketing + Social Media
- Module 6: Measurement + RO
Exam Pass Guarantee
At Microtrain we are committed to your success! Let us show you the return you get from great tech training. We will personally guarantee that if you take our class and follow our program you will be successfully certified!
Raves & Praise
D. Easter
PMP Certification Training, November 2008
Thanks Microtrain for conducting a great PMP course that set me on a successful path to obtain my PMP certification. I have passed the test!
Ron Cwik
PMP Certification Training, 2008
Great training facility. Great instructors. Great experience.
Jennie
Student Employment Success - Project/Process Manager
My Career Services Manager was very friendly and helpful and had excellent follow-up. She seemed to really care how things were going and kept me moving in the right direction. The resources available in job search were great and the visibility that there were jobs out there looking for my skillset was promising. Additionally, the training, as well as having an updated resume stating the Microtrain course work I had taken made me feel more confident and marketable as I looked for employment. It showed that I was dedicated and took project management and process management seriously.
Jean S.
PMP Certification Training, Lombard, 2008
I was laid off for many months and not really getting many callbacks for my resume and no job offers. After I put the letters PMP on it, not only did I see an increase in quantity, but also quality of interviews. I had been spinning my wheels for 5 months, and after the PMP went on, I had 2 job offers in 6 weeks. It really was the "golden ticket"
Christopher Fowler
MCSA
Very thorough, good mix of lecture and lab work. Al is great! Keeps classes interesting and supplements required test material with need-to-know items from real world experience.
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