DES® Digital Event Strategist
The Digital Event Strategist® Certification offers a comprehensive toolkit to help you effectively plan, produce and measure results of digital events. This certification shows you are the authority on live stream and digital events.
It’s not surprising that digital events have thrived for the past decade. What is surprising, however, is they typically have lackluster production quality. Digital event strategy has often been treated as an afterthought or a nice-to-have at many organizations. In hindsight, it’s now obvious that not developing the skills to create a hybrid event strategy was an oversight and a mistake that we cannot afford to make again.
Why wait any longer? The Digital Event Strategist certification is here to help future-proof your events. Even if you are not equipped to lead the design, delivery, monetization and measurement of effective and highly interactive online gatherings that outperform expectations for participant engagement and ROI, by the end of the course, you will be!
Earning the Digital Event Strategist certification will give you the tools to:
- Plan, produce and measure digital and hybrid events from start to finish
- Monetize digital events through fresh pricing and sponsorship strategies
- Evaluate and choose the most sophisticated tech solutions
- And more!
PLEASE NOTE: Certification is granted after completing an exam the last week of the course. Exam cost is included with the course fee.
About this Course
In this course, you'll learn how to plan and produce digital and hybrid events from start to finish including understanding digital event types. In addtion, learn the process on managing the full life cycle of digital events including:
- Hybrid events
- Budgets and planning
- Digital event agenda
- Planning, checklists and best practices
- Marketing and registration
- Measuring outcomes
Outline
- Module 1: Industry Overview + Digital Event Types
- Module 2: Business Plan + Monetization
- Module 3: Content + Audience Engagement
- Module 4: Technology + Production
- Module 5: Marketing + Social Media
- Module 6: Measurement + RO
Exam Pass Guarantee
At Microtrain we are committed to your success! Let us show you the return you get from great tech training. We will personally guarantee that if you take our class and follow our program you will be successfully certified!
Raves & Praise
Karine Bucci
Project Management
Great class, loved the interaction and team-building exercises. Plenty of materials and learning tools supplied. Although it was a full week's class, never boring. Donna [Russell] was awesome and gave many supporting examples for better understanding.
David
A Cisco Success Story
I attended a resume writing seminar & conducted mock phone interviews with a Microtrain career counselor. These two activities gave me a leg up on distinguishing myself from all the other people looking for work. Since the career counselor's at Microtrain had a track record of getting people hired, their insight and positive past experiences helped me tremendously in getting hired with a Cisco Voice Systems Integrator in the Chicago area. I was hired as a Cisco Voice Tech Engineer with a starting salary of $65,000 / year with a Cisco voice systems reseller located in the Chicagoland area. Microtrain was very instramental in making this a reality. From expediting my WIA grant, to providing excellent hands-on training from knowledgable instructors I was able to achieve becoming certified with my CCNP. Microtrain's career services was the final catalyst in connecting me with this company by communicating with them on my behalf and with me in setting up the interview. One week later and I was hired. No joke. Thanks Microtrain!
D. Easter
PMP Certification Training, November 2008
Thanks Microtrain for conducting a great PMP course that set me on a successful path to obtain my PMP certification. I have passed the test!
Christopher Fowler
MCSA
Very thorough, good mix of lecture and lab work. Al is great! Keeps classes interesting and supplements required test material with need-to-know items from real world experience.
Robert Graf
MCSA
Microtrain presents the course material in an interesting and concise manner. Microtrain gives the student all the resources necessary to pass the certification exams. Both the Chicago and Lombard facilities were excellent, and the staff goes to any length to accommodate any student changes.
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