YouTube Marketing
Learn social media marketing with YouTube with hands-on training in using the platform to develop successful business content.
About this Course
Social media marketing is a powerful and essential digital marketing tool, especially video. From understanding the landscape of social media to developing an effective strategy that will lead to the growth of your online presence. Successful social media marketing is increasingly crucial to a business’s positioning within the competitive marketplace.
This one-day class closely examines one of the most popular content categories: VIDEO. Alongside the content, the workshop explores the platform giant YouTube. Students are introduced to current social media marketing trends and develop a marketing strategy that works for them. Get started learning about the benefits of social media marketing on our blog.
This class is a comprehensive look at all aspects of video-based social media marketing.
Outline
- Introduction to YouTube
- Developing a Strategy for Business-Based Content
- Determine Your Brand Image
- Creating Successful Content for YouTube
- Paid Advertising
- How to use Shopify with YouTube
Prerequisites
None
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Raves & Praise
David
A Cisco Success Story
I attended a resume writing seminar & conducted mock phone interviews with a Microtrain career counselor. These two activities gave me a leg up on distinguishing myself from all the other people looking for work. Since the career counselor's at Microtrain had a track record of getting people hired, their insight and positive past experiences helped me tremendously in getting hired with a Cisco Voice Systems Integrator in the Chicago area. I was hired as a Cisco Voice Tech Engineer with a starting salary of $65,000 / year with a Cisco voice systems reseller located in the Chicagoland area. Microtrain was very instramental in making this a reality. From expediting my WIA grant, to providing excellent hands-on training from knowledgable instructors I was able to achieve becoming certified with my CCNP. Microtrain's career services was the final catalyst in connecting me with this company by communicating with them on my behalf and with me in setting up the interview. One week later and I was hired. No joke. Thanks Microtrain!
Karine Bucci
Project Management
Great class, loved the interaction and team-building exercises. Plenty of materials and learning tools supplied. Although it was a full week's class, never boring. Donna [Russell] was awesome and gave many supporting examples for better understanding.
Jennie
Student Employment Success - Project/Process Manager
My Career Services Manager was very friendly and helpful and had excellent follow-up. She seemed to really care how things were going and kept me moving in the right direction. The resources available in job search were great and the visibility that there were jobs out there looking for my skillset was promising. Additionally, the training, as well as having an updated resume stating the Microtrain course work I had taken made me feel more confident and marketable as I looked for employment. It showed that I was dedicated and took project management and process management seriously.
Robert Graf
MCSA
Microtrain presents the course material in an interesting and concise manner. Microtrain gives the student all the resources necessary to pass the certification exams. Both the Chicago and Lombard facilities were excellent, and the staff goes to any length to accommodate any student changes.
D. Easter
PMP Certification Training, November 2008
Thanks Microtrain for conducting a great PMP course that set me on a successful path to obtain my PMP certification. I have passed the test!
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